◯ Asset / Logo in motion
◯ Tags / Logo, Motion
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◯ Tags / Brand imagery, motion
◯ Asset / Logo in motion
⬤ Fasten
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TheXPlace
June 2020—2024
TheXPlace is a curated freelance marketplace built for video game industry professionals. It combines elements of LinkedIn, Behance, and Upwork, offering portfolios, job boards, networking, and payment tools in one platform. Designed to reflect the diversity of gaming aesthetics, it helps creatives build a professional identity and connect with top studios and collaborators. I joined TheXPlace in its early stages and contributed throughout its journey from initial concepts to a comprehensive product.
Founding designer • Art direction • Brand design • Product design • Website design • Presentation design • Social media design
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⬤ Project
⬤ Timeframe
⬤ Description
⬤ What I did
◯ Asset / Logo stylistic interpretations
◯ Tags / Logo, Motion, 3D
◯ No. / 2
◯ Asset / Logo iconstruction
◯ Tags / Logo, Guidelines
◯ No. / 3
◯ Asset / Primary greem in the logo
◯ Tags / Logo, Color
◯ No. / 6
◯ Asset / Core brand colors
◯ Tags / Color
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◯ Asset / Logo 3D interpretation
◯ Tags / Logo, Motion, 3D
◯ No. / 4
◯ Asset / Brand gradients in motion
◯ Tags / Color
◯ No. / 7
◯ Asset / Brand gradients colors
◯ Tags / Color
◯ No. / 8
◯ Asset / Core brand colors
◯ Tags / Color
◯ No. / 9
◯ Asset / Logo and brand gradients
◯ Tags / Logo, Color
◯ No. / 10
◯ Asset / Clash Display
◯ Tags / Typography
◯ No. / 11
◯ Asset / Brand guidelines assets
◯ Tags / Brand guidelines, 3D
◯ No. / 16
◯ Asset / 3D icons
◯ Tags / Iconography, 3D
◯ No. / 15
◯ Asset / Color usage guidelines
◯ Tags / Brand guidelines, Color
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◯ Asset / Bu
◯ Tags / Stationery, Business card
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◯ Asset / Brand guidelines documents
◯ Tags / Guidelines
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◯ Asset / Product design system
◯ Tags / Design system, Product UI
◯ No. / 22
◯ Asset / Button specs
◯ Tags / Design system, Product UI
◯ No. / 23
◯ Asset / Calendar component
◯ Tags / Design system, Product UI
◯ No. / 24
◯ Asset / Image uploader component
◯ Tags / Design system, Product UI
◯ No. / 25
◯ Asset / Product UI components
◯ Tags / Design system, Product UI
◯ No. / 26
◯ Asset / User profile
◯ Tags / Product UI
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◯ Asset / Product UI components
◯ Tags / Design system, Product UI
◯ No. / 28
◯ Asset / Notification component
◯ Tags / Design system, Product UI
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◯ Asset / User card
◯ Tags / Product UI
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◯ Asset / Avatar component
◯ Tags / Design system, Product UI
◯ No. / 31
◯ Asset / Photo style implementation
◯ Tags / Photography
◯ No. / 32
◯ Asset / Ad mockup
◯ Tags / Photography, Ad
◯ No. / 33
◯ Asset / Ad mockup
◯ Tags / Photography, Ads
◯ No. / 34
◯ Asset / Social media assets
◯ Tags / Photography, Social media
◯ No. / 35
◯ Asset / Ad mockups
◯ Tags / Photography, Ads
◯ No. / 36
◯ Asset / Brand visual
◯ Tags / Logo, Motion
◯ No. / 37
Ilya Sizov
© 2026
Twitter Bluesky
@ess-i-zee
@ilya_sizov
@defunxe
@ilya-sizov
isizov
My audiovisual art
Notion database
Things that inspire me
Multimedia art project
Unsteady flow of routine
⬤ Work
⬤ About
⬤ Logo
⬤ Color system
⬤ Typography and iconography
⬤ Brand guidelines
⬤ Photography style
TheXPlace logo features a bold, striking “X” that stands for the unique talent and creativity each game professional brings. It serves as both a visual anchor and a metaphorical question—“What is your X?”—inviting users to define their own path, specialty, and impact. The design is intentionally versatile, adapting across diverse gaming aesthetics while maintaining a strong, recognizable presence.
TheXPlace brand is built on a balance between bold clarity and visual depth. The color choices focus on pronounced, solid hues that are striking and engaging on their own. To complement this, subtle, dynamic gradients introduce a sense of flow and dimension—allowing colors to blend, overlap, and shift, creating a layered, immersive visual experience.
To balance expression and clarity, the design system pairs Clash Display for bold, characterful headlines with DM Sans for a clean, functional UI. This typographic contrast is echoed in the iconography—vibrant 3D icons adds warmth and dimension to illustrations and brand touchpoints, while minimal monochrome icons ensure clarity across the product.
TheXPlace brand guidelines are intentionally simple—designed to provide clarity without restricting creativity. Rather than dictating every design decision, they focus on the essentials that shape the brand’s identity: consistent use of the logo, a defined color palette, and a clear typographic system.
⬤ Product UI design system
TheXPlace’s initial design system was rapidly assembled to support its MVP—functional but inconsistent, reflecting the urgency of early-stage development. As the platform matured, a comprehensive redesign accompanied a major engineering overhaul. The current system is disciplined and aesthetically refined, supporting a more polished and consistent user experience.
TheXPlace photography style is honest, vibrant, and human. It aims to bring each person's nature to the forefront, favoring candid energy and highlighting individuality. Sometimes, playful props or gaming-inspired elements are included to add a touch of fun—amplifying the creative spirit at the heart of the industry.
◯ Asset / DM Sans, product typography system
◯ Tags / Typography, UI
◯ No. / 12
◯ Asset / Icons grid
◯ Tags / Iconography
◯ No. / 13
◯ Asset / Product icons
◯ Tags / Iconography
◯ No. / 14
◯ Asset / Product typography system
◯ Tags / Typography, Guidelines
◯ No. / 19
◯ Asset / Typography guidelines
◯ Tags / Typography, Guidelines
◯ No. / 20
