Northiness

Northiness is a Russian award-winning art project that reveals “northiness” as a world view: austere, sometimes severe, and at the same time, thin and fragile. On the surface, Northiness builds its activity around the fashion and clothing industry, but the communication goes beyond this and steps into the fields of figurative art, photography and filmmaking.

northiness.com
What I did: creative direction, art direction, identity, music-making.

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